We are LOCO
We are LOCO
"It all started with a little craziness and a bright idea"
We started LOCO - not only because we wanted to offer women the perfect fit espadrilles, handmade with high quality, and for a decent price - but also because we wanted to add humor, personality and edginess to it.
We believe in the bigger picture - something we ourselves go after everyday and truly feel is the only way of living life.
We started LOCO feeling nothing is impossible. Believing in taking risks, like we always have, because risks bring rewards.
We believe that everyday is a new opportunity to take new actions and make new decisions for yourself, and be the best you can be. What we do may sometimes seem crazy, but if you don´ t dare to be a little LOCO every now and then, how much fun would life be?
Being LOCO everyday is what we are passionate about and this is why we do what we do. So you can say we practice what we preach - literally.
Founder of LOCO® Espadrilles
The LOCO Story
Spreading positive energy, inspiring you to be the best you can be, and creating high quality espadrilles. These are our goals, and these goals inspire everything that we do at LOCO.
WE LOVE LOCO - WE LIVE LOCO
A CLASSIC BECOMES MINDFULLY MODERN
There is a long and strong history behind the espadrille sandal.
The first pair of espadrilles was created all the way back in the 13th century. Its origins can be traced all the way to the Occitania and Catalonia areas of the Pyrenees on the Spanish and French border. The name ”espadrille” comes from the word esparto, and is a reference to the plant that makes up the iconic sole of the shoe. Espadrilles was originally created to be simple and functional - one of the reasons why LOCO wanted to renew and develop this wonderful product.
All parts of our shoe are carefully selected by our design team, and only the best materials are good enough for our LOCOs. Being sustainable in everything that we do includes only the use of animal-friendly materials in our espadrilles. The sole is 100% natural jute, which guarantees great breathability and comfort, making it great to wear your LOCOs all year round. The rubber layer on the outside of the sole provides protection and also offers an anti-slip surface, thanks to the surface of the sole.
LOCO is the perfect street brand - high quality, sustainable, and decidedly not just for the beach.
For A Sustainable Tomorrow
We do not only craft handmade espadrilles - we also do this with careful consideration to our beautiful animals and the environment.
All of our espadrilles are made with eco-friendly materials. The fabrics consist of natural jute and cotton, combined with fake leather and fake suede (no, we would never use real leather in our espadrilles). We incorporate sustainable practices into everything we do - from our sourcing methods to our material choices and delivery practices, sustainability is always an integral aspect.
We are proud of our actions. We take full responsibility. We can be 100% transparent in every aspect of our business.
Good is never good enough. We endlessly work to ensure that all espadrilles sold through LOCO are sustainable from both an environmental and social perspective.
LOCO® Espadrilles maintains the highest standards of ethics within our company culture. We aim to operate a team highly rich in diversity and inclusion. We aim to challenge business partners to actively drive positive change across the industry.
This is what it means to be humankind.
This is what it means to be LOCO.